Tuesday, November 25, 2008

Use Multiple Media: Dan Kennedy Information Marketing Secret

By Neeraj Varma

Andy Duncan of netswingers.com got his start in information marketing the so-called impossible way. He interviewed the big name gurus like Tellman Knudson, Mark Joyner, Alex Mandossian, Ray Edwards, John Carleton, and Dave Lakhani, as his first project. Then he did what they did!

Andy was interviewed by Rob Toth as part of Dan Kennedy's Future Of Information Marketing promotion for Dan Kennedy's new Info Riches course. Andy is one of the people who really know how to "rake in the dough".

"I got to know a lot of successful people online and that launched my entire career", said Andy. "I went from zero to six figures in literally four months starting from scratch."

"I love film...story telling...I am excited about that", says Andy. When you are just starting you should start with something you already know. Work in a field where you have a passion for the subject, according to Andy.

When Andy interviewed the Internet gurus his main objective was to find out how to use Internet marketing to help people who work in the film business. "Putting this all together has been a lot of fun", says Andy.

Andy has found a lot of success with multi-media in information marketing. He says that information marketing will be around for a long time because people need to know things. And "because of the Internet you can know it very very quickly".

With multi-media you can learn to do things a lot quicker. If you are selling something or just learning to get ahead in life, multi-media is the fast way to do things.

People absorb learning information faster with multi-media. Andy says to use audio, video, radio, TV... all of it to drive traffic to your site. Multiple media works the same way as multi-media because people absorb the advertising messages from different media more easily. A sort of synergy is created when you advertise in multiple mediums so people act on the message more quickly. "Multi-media is the way to maket it happen in a bigger way and a lot faster.

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