Monday, November 24, 2008

Using Forums to Increase Your Traffic

By Theo McLanahan

If you are familiar with the Internet and websites, you are probably familiar with message boards and forums. These online communities allow people to connect, share stories, ask questions, offer information, and build relationships. By participating in these forums you can network with other Internet Marketers, communicate with potential customers and increase the amount of traffic that is visiting your website.

Most forums allow you to add a signature line to your profile. You can choose to add your name, a logo or catchphrase that describes your business and a link to your website. Your signature line will be added to each of your posts, and as people read them, they may be curious about your business and visit your site.

Since you are starting from the ground floor in developing relations with others you need to start with a good introduction. It will require some time for people to build their trust in you. Be careful not the come across aggressive in your advertisements. You will find your messages are deleted quickly. Post frequently and advertise your business subtly and peoples reliance in you will grow and so will the traffic to your site.

If someone asks a question that you have an answer to, by responding and being genuinely helpful, you will establish yourself as an expert in that topic. People will come to you with their questions and will trust your answers. They will remember you and be more likely to visit your site in search of more information on that topic.

The goal is to increase browsers to your site so you want to include links to newsletters and articles on your site. As people visit the site for additional information you expand your mailing list and give yourself more website traffic.

If you are offering an e-course, a special report or some other discount for a product or service on your site, include a link in your forum posts. The members of the online communities you belong to will want to take advantage of your special offers.

Don't be afraid to ask for referrals. Word of mouth advertising has long been considered some of the best advertising you can find. With the onset of these forums, your online friends can literally refer you to people all over the globe. You can also use the forums to network with other Internet Marketers, and they are a great place to find people to team up with on joint ventures.

By building relationships with other forum members, offering helpful information to establish yourself as an expert, and placing links to your website, you will be able to add a steady stream of traffic to your website.

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