Thursday, November 20, 2008

Efficient Article Marketing

By Dynal Thompson

You may know by now that Article Marketing is an extremely effective method of getting traffic to your site. Also, the more back links you have from these articles, the higher your page rank. The most difficult part is getting people to read your articles.

Title is key!! If your title doesn't catch the reader's attention, you won't have any readers. Before you commit to a title, try to make sure it is unique for tracking purposes by first searching for it in the search engines.

When creating your author names, it is important to create your author as an expert in a certain field as opposed to a free lance writer. It you choose to write articles on different topics and categories, I suggest you use different author names for each subject.

Do you really want to use your own name? Many people do...and many people don't. It's really a matter of personal preference.

When creating your articles, there a few things to consider in respect to content. To avoid duplicate content, you can manually write different versions of the same article and submit them manually. Or you can use tools that will generate 100's of different articles for you and even submit them.

Don't forget to use the author box efficiently. Placing two links will help maximize your exposure. Any more than two and most articles sites won't use your articles. One link should be to your homepage and the other should be to another location you wish readers to visit.

Using keywords for your link text is very important. Search engines associate your site with the text. Try not to use terms such as "click here".

One last thing to mention is that you should not expect to get loads of traffic from article marketing if you submit just one article. The key to article marketing is to submit many articles. Perhaps try creating one article per day, or at least 3 - 4 per week until your website is established.

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